People buy cars from people. As the process of purchasing a car becomes more digital, this fundamental fact is more relevant today than ever. Digital efficiencies allow dealerships to build stronger relationships with buyers, at key moments during the experience. By applying the efficiency, integration and transparency made possible by tools like CRM systems your team creates opportunities to connect, build trust and create fans. Dealertrack’s web-based CRM features a simple and easy-to-use design that will increase system buy-in, yet also has all the tools you need to enhance operations and manage customers. Learn how Prestige Volvo used the CRM solution to take control of their leads, speed deals on the go, increase visibility into every level of their dealership—and do it all from a completely mobile interface. Dealertrack CRM is part of a connected solution that integrates digital workflows with showroom operations to better serve the online to in-store customer.
